Identify and analyze some barriers to the health care organization’s marketing plan’s success.Analyze how well the marketing plan defines what the health care organization is trying to accomplish. Provide details and justification.

Explain to what extent the health care organization understands its environment, the market, and competition. What key market data is presented?
Evaluate whether the strategy action match seems logical. Explain.
Evaluate whether the marketing objectives are specific. Explain. Provide suggestions if they are not.
Evaluate whether tactics are specific, appropriate, and backed with enough power to meet the marketing objectives. Explain.
Evaluate whether the health care organization’s marketing plan is logical and realistic. Explain.
Evaluate whether the health care organization’s marketing plan is cohesive. Explain.
Identify and analyze some barriers to the health care organization’s marketing plan’s success.


 

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