Respond to the following topic below with the support of at least one scholarly source, use proper grammar, and spelling:
1) Your text discussed the LEAN and VERB campaigns and their success. However, other campaigns such as Got Milk were not as successful. Select 2 national health ad campaigns. Research these campaigns and identify at least one goal of your selected campaign and the target population for this campaign. Then, evaluate how effective you believe their ad campaign was and what efforts could have made this campaign more effective.
2) Identify key characteristics of community-based action planning and explain how this approach could enhance community health initiatives.
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