You will be required to write a formal scientific report detailing the findings of a study. For this study you will develop a questionnaire to assess people’s attitudes to a topic of your choice. You will then give this questionnaire to two groups of people and use the appropriate test of difference to compare whether the two groups attitudes differ significantly from one another.

You will be required to write a formal scientific report detailing the findings of a study. For this study you will develop a questionnaire to assess people’s attitudes to a topic of your choice. You will then give this questionnaire to two groups of people and use the appropriate test of difference to compare whether the two groups attitudes differ significantly from one another.

You will also test the reliability of your questionnaire using Cronbach’s alpha. Your questionnaire should contain 15-20 questions. Questions will be answered using 5 point Likert scales. You should obtain answers from 40 participants, 20 in each group.

Title: You will develop your own title based on the attitude that you chose to measure and the groups that you chose to compare. The title should be concise and informative. It should reflect the main aim and design of the study.

Word count: 2,000 words (this excludes references, direct quotes, information in tables or graphs, titles and labels, and appendices).

Topic: It is important that you pick a topic which interests you but also one which is ethically appropriate. You should not choose to study sensitive topics which may offend participants, for example, it is not appropriate to ask people about their own sexual or illegal behaviour. You may also want to avoid topics which participants may find upsetting, for example child abuse/paedophilia and sexual assault. Successful past projects have included comparing males’ and females’ attitudes towards body image, health behaviours such as exercise and dieting and risk behaviours such as smoking. In addition, students have also explored gender differences in fear of crime and the importance of attractiveness in mate/friend selection.

Working as a group: A successful group project requires good group communication and equal effort from all group members. If you decide to work in a group you must ensure that you stay in touch with your group members, attend all group meetings, contribute to group discussions, contribute to data collection and meet group deadlines. Any group who feels like a member is not contributing should contact their workshop tutor to discuss the matter. Although you can design your questionnaire and collect data as a group, your lab report is an individual piece of work which must be completed independently of other members of your group.

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